1, simplicity is the beauty

Simple design can be better applied to different situations. A simple logo can be used in different media, such as business cards, billboards and badges, and can even be used as an address bar icon of a website. Simple designs are also easier to identify, so they usually stand the test of time.

2. The logo should be related to the business.

The logo designed should be suitable for the enterprise it represents. But it should also be noted that a LOGO does not need to directly reflect the actual business of the company.

Step 3 inherit the tradition

Fashion belongs to the fashion world and is not suitable for logo design. The trend is like the wind, and it changes when you say it. You spend so much time and energy designing, of course, you don't want your design to become outdated overnight. For a LOGO, long service life is very important. The company's business will last as long as it lasts. Of course, after using it for a period of time, it can be upgraded slightly to increase the freshness, but the basic concepts inside it should remain unchanged.

Step 4 pursue uniqueness

A unique logo can stand out from many competitors. It has a unique quality or style and can accurately describe the customer's business panorama. But how can we create a unique LOGO? The best way is to concentrate on designing an easy-to-recognize LOGO from the beginning, so that people can distinguish it just by looking at the shape or outline. Only using black and white can help you create a unique logo, because the contrast between black and white can make the modeling and design concept more prominent. For design, color is very important, but shape is the most important.